If you’re looking for a great way to advertise your business, consider car window stickers. They’re a cost-effective and easy-to-apply method of advertising that can be applied to many exterior surfaces including windows, doors, and bumpers.

What’s on a Car Window Sticker?

Most people look at a car’s window stickers for cars  when they’re shopping for a new vehicle. They check it to find out the price of the car, but there’s more to it than just that.

The sticker, also known as a Monroney, is required by law to be visible on the side of every new car sold in the United States. Credited to Oklahoma Senator Almer Stillwell “Mike” Monroney, who sponsored the 1958 Automobile Information Disclosure Act, it’s a requirement that helps ensure the proper pricing information is disclosed.

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It breaks down the manufacturer’s suggested retail price (MSRP) for the vehicle and its options, along with a destination charge that dealers must pay to ship the car to the dealership and prepare it for delivery. In addition, most window stickers list how an automaker warranties a new car and spell out the terms of applicable comprehensive bumper-to-bumper coverage, as well as powertrain-specific protection.

Another section of a window sticker lists crash-test ratings from the National Highway Traffic Safety Administration. They’re based on frontal-impact testing, side-impact testing, and rollover performance. They use a five-star system, with five stars being the best.

The sticker also shows a vehicle’s fuel economy and environmental rating, which is mandatory since model year 2013. They also provide information on alternative fuel and alternative propulsion vehicles like plug-in hybrids, electric cars, and hydrogen fuel cell vehicles.